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Live Intentionally Today
LIT stands for Live Intentionally Today. It is on the back of our hoodies, across our tanks and down the strap of every sling bag. Here is what intentional living means to us, and five small ways to practise it starting this morning.
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Tests we ran, things we got wrong, and the reasoning behind decisions that end up on a product page as one line of copy. 12 articles.
What Does "Live Intentionally Today" Mean? The Story Behind LIT
Community4 min read
LIT stands for Live Intentionally Today. It is on the back of our hoodies, across our tanks and down the strap of every sling bag. Here is what intentional living means to us, and five small ways to practise it starting this morning.
How to Style an Oversized Hoodie (Without Looking Like You Just Woke Up)
Fit5 min read
An oversized hoodie looks intentional when three things line up: where the shoulder seam sits, how much the hem stacks, and what goes on your legs. Here is the whole system, with outfits for the gym, the street and the weekend.
LIT Crew Camp: A Three-Month Fitness Program With a Small Crew and a Coach
Community4 min read
LIT Crew Camp is a 12-week group fitness program for at most 30 members: specialized workout plans, practical recipes, personalized support and training advice, for one payment of $150 with no automatic renewal. Here is how the three months work and who it is for.
How to Wear a Matching Sweat Set Outside the House
Fit4 min read
The matching sweatsuit is the most comfortable outfit you own, and done right it looks put together. Here is how to wear a sweat set to brunch, to travel and around town, plus how to choose one that lasts.
What Is GSM in Clothing? Heavyweight Hoodies and Tees, Explained
Craft4 min read
GSM stands for grams per square metre, and it is the single most useful number on a clothing label. Here is what the numbers mean for hoodies and T-shirts, why heavyweight feels better, and how to read a spec sheet in ten seconds.
French Terry vs Fleece: Which Hoodie Fabric Is Softer and Warmer?
Craft4 min read
French terry and fleece start as the same knit. One keeps its loops, the other gets brushed. Here is how they differ in softness, warmth and breathability, which LIT hoodies use which, and how to wash both so they stay soft.
Why We Put "Fight Depression" and "Beat Anxiety" on a T-Shirt
Community4 min read
Mental health apparel is more than a slogan when it starts a conversation someone needed. Here is why LIT makes the Fight Depression, Beat Anxiety and Find Peace tees, what training has to do with it, and where to go if today is a hard day.
What to Wear to the Gym: A Head-to-Toe Guide for Every Workout
Fit4 min read
The right gym clothes are the ones you forget you are wearing. Here is what to wear for lifting, cardio and training classes, from tanks and tees to shorts and leggings, plus the fabric mistakes that make a session worse.
Squat-Proof Leggings: How to Test a Pair Before You Trust It
Fit4 min read
The only way to know if leggings are squat-proof is to test them properly, in the right light, before you are halfway through a set. Here is the 60-second squat test, what makes a pair see-through, and how to keep good leggings opaque for longer.
LIT Crew: What You Get in Our Online Workout and Meal Prep Membership
Community4 min read
LIT Crew is the members side of LIT Apparel: training programs written by our owner and trainer Kory, a form video for every movement, meal prep with the macros worked out, training partners, and a weekly open forum on Discord. Here is how it works and which plan fits you.
Sling Bag vs Crossbody Bag: Which Is Better for the Gym and Everyday Carry?
Craft4 min read
Sling bags and crossbody bags both keep your phone, keys and wallet on your body and your hands free. The difference is in shape, capacity and how they sit. Here is how to choose, what to carry, and how to wear each one.
Beginner Dumbbell Workout at Home: A 3-Day Plan to Start Strength Training
Community4 min read
You need two dumbbells, a bench or a sturdy chair, and three 40-minute sessions a week. Here is a complete beginner full-body dumbbell workout, how to choose your weights, and how to progress, from the approach behind LIT Crew’s Foundation program.